A Captive Audience

Blinged Out Bras
December 1, 2010, 11:58 pm
Filed under: Research | Tags:

Blinged Out Bras: A Look Back At 14 Years of the Victoria’s Secret Multi-Million Dollar Fantasy Bras – Fashionista: Fashion Industry News, Designers, Runway Shows, Style Advice.

It never occurred to me to consider that there is an entire history of creating bejewelled underwear that is really outerwear because it’s been designed as a showstopping piece to be clearly seen. This link is an album of Victoria’s Secret parade showstoppers over 14 years.


“This year, Adriana Lima wears the coveted fantasy bra, which rings in at a whopping $2 million and took craftsmen over 1500 hours to make. Of course, $2 million is nothing compared to the $15 million ruby and diamond encrusted bra and panty set that Gisele Bündchen wore during the Victoria’s Secret show in 2000. That lingerie set holds the Guiness Book record for the most expensive underwear in the world.”